by Katie Biondo | Jul 21, 2015 | Events
You did it. Congratulations. Your book is finally complete and you are now a published Author. Take advantage of the opportunity and celebrate! Why not share your success with the world and host a book launch event? Follow these cost effective and insightful tricks to...
by Katie Biondo | Jul 14, 2015 | Content Marketing
Facebook, Twitter, LinkedIn: If your business does not have a presence on these major social media platforms, you are practically nonexistent. Curious new customers rely on social media to become fully informed about a product or service before they decide to...
by Katie Biondo | Jun 23, 2015 | Content Marketing
Creating original content is no easy feat. Publishing valuable information that can convert a reader into a lead, presents an even tougher challenge. Is the content that you provide fulfilling its purpose or driving people away? Follow these four tricks to help get...
by Katie Biondo | Jun 16, 2015 | Branding & Omnipresence, Content Marketing
Brainstorm (noun): A time during which multiple participants throw around a flurry of ideas in hopes of lassoing a genius solution for a mutually burdensome issue. Sessions can consistent of few or many contributors and end in one of two ways: the problem is solved...
by Katie Biondo | Jun 9, 2015 | Content Marketing
If you could double your business in two years or less by doing something you’ve always wanted to do, would you hesitate? According to financial advisor, Mike Canet, the answer could very well be yes. And he knows this from personal experience. Mike had wanted to...
by Katie Biondo | Jun 3, 2015 | Content Marketing
Spending money to make money has become a precept of the past. Thanks to modern technology, social media, and free online services, marketing campaigns no longer need inflated budgets to acquire new customers. Here are some ways to grow your business without spending...
by Katie Biondo | May 19, 2015 | Content Marketing
Search Engine Optimization: the methodology used to increase the amount of visitors to a website through high-ranking placement in the results page of a search engine. Intimidating from first glance, many professionals neglect to use SEO best practices. Here are some...
by Katie Biondo | May 12, 2015 | Branding & Omnipresence, Content Marketing
Every business owner knows, if the customers are not coming to you, then they are going somewhere else. To gain their trust and respect, you need to be the foremost authority in your market. Use your industry knowledge and expertise to garner sales by establishing...
by Katie Biondo | Apr 28, 2015 | Content Marketing
Content marketing, the most talked about strategy used to drive modern brand awareness, is continuing to reshape the mold. As a result of Google and other search engine updates, entrepreneurs need to make sure they are doing enough to distinguish their businesses in a...
by Christina Wells | Apr 7, 2015 | Lead Generation
In any business endeavor, measuring ROI is of the utmost importance. Without systems in place to track and gauge the success of your marketing efforts, and complementary metrics established to keep you in-the-know and accountable, you are taking a stab in the dark,...